Time. Punctuality. Clock. These three words can be used to map the shift from natural time to mechanical time. Instead of people observing the flow of time (via an hourglass) time found us. The sound of a bell brought our attention to the passing of the hours. Time is rooted in the word di which means to cut up and divide. And by the end of the 17th century the meaning of the word punctual changed from referring to a person who insisted on points or details of conduct to a person who was exactly observant of an appointed hour. As we moved into the 20th century time became machine based and so did we.
In reality Nature’s Time is inseparable from the processes that produce natural change. There is a stark contrast between natural time and mechanical time. The reality of nature’s time is more “real” while the mechanical time is manufactured and does not reflect natural growth which can be biological, chaotic and resists “manufactured timelines.” Manufactured time is not truly reflective of real time. Too often as a result of this disconnect, managers who are too eager to respond to the pressure of competition, customers and investors say we don’t have time to examine, learn of the intricacy of time in the natural sense. They deal with one isolated project at a time as opposed to learning and understanding the interwoven intricacies of how time and nature work together.
“Men who can graft the trees and make the seed fertile and big, can find no way to let the hungry people eat their produce. Men who have created new fruits in the world cannot create a system whereby their fruits may be eaten. And the failure hangs over the State like a great sorrow. ’’ ~Steinbeck